MVT: FreshFarm Markets Coming to Mount Vernon Triangle

The MVTCID announced today that they have teamed with FreshFarm Market "to provide high quality goods sourced from local farmers and producers". This is a response coming from the MVT Survey asking residence what kind of farmers market they would like to see. The FreshFarm Market will start on June 7th, a Saturday, (again requested by residents) at 5th & K St. NW. Hours will be 10am till 1pm. The FreshFarm Market will run through the summer.(closing in October)

Below is the Press Release:

Washington, DC – May 22, 2014 –Mount Vernon Triangle area residents will now be able to enjoy the fresh tastes of the season at a FRESHFARM Market farm stand located at 5th & K Streets, NW on Saturday mornings throughout the summer. The festive, open-air new farm stand will open on June 7th on the sidewalk plaza in front of City Vista. It will be open from 10 a.m. to 1 p.m. and will continue each Saturday morning through October 25th. In addition to the farm stand, there will be a variety of community activities throughout the summer such as chef demonstrations, live music, children’s activities, games and more. 2014 sponsors for the FRESHFARM Market Mount Vernon Triangle farm stand include Boston Properties, K at City Vista, Lyric 440K Apartments, the MVT CID and Paradigm Development Co.

“Residents of Mount Vernon Triangle made their desire for a Farmers Market very clear in a recent survey we posted and we are thrilled to be teaming with FRESHFARM Markets to provide high quality goods sourced from local farmers and producers,” said MVT CID President, Claire Schaefer Oleksiak.

Many of the farm stand products will come from Jarrah Salazar Cernas of Chicano Sol, an up and coming organic farm based in Blain, Pennsylvania. Chicano Sol will also curate items including fruit and vegetables sourced from organic and conventional farms, breads, baked goods, and eggs, as well as additional products from artisanal producers in the FRESHFARM Market network.

“We’re excited to introduce this farm stand model to our organization which will allows us to bring fresh local food to new neighborhoods in Washington, D.C. and grow with them as demand grows,” said FRESHFARM Markets Ann Yonkers. “This model also allows us to support our farmers by providing them with new opportunities to grow their business and reach new shoppers.”

The spring 2014 MVT CID Farmers Market survey garnered an enthusiastic response from the community. Highlights include:

· 64% said they usually attend a farmers market weekly or multiple time per week during the summer/fall season

· 91% said they would go more often if there were a location more proximate to MVT

· The majority – 49% - preferred Saturday morning markets

· 91% said they shop at Farmers Markets in order to buy the freshest & highest quality food available· Survey respondents most desired fresh produce and breads/baked goods to be sold as the market